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Price Capability Assessment

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Many organizations view pricing as a cost-based effort or “the market sets the price”.
World class companies have strategies, processes, and tools that enable them to capture
the appropriate value from each customer – and earn higher margins.

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Price Optimization

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What is strategic pricing and why is it important?

Strategic pricing incorporates best practices in pricing and ensures that your pricing strategies, analytics and pricing processes complement your business strategy, capture the value you provide, and are consistent throughout the organization. Pricing is the single greatest lever you have to improve profitability, and your profits will increase when you price strategically.

When individual pricing decisions are generalized or made based on myths, fear, and narrow views of the market they will often result in sub-par profitability. By creating strategic pricing policies, analytics, and processes, you can directly capture customer value and turn that value into shareholder value.

Pricing that fails to recognize differences among customers, shortchanges shareholders by leaving value behind. Strategic Pricing Solutions is a hands-on consulting firm that helps companies get that value back.

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Recent Posts

Pricing Strategy Simplified

Setting pricing strategies can be complicated, but doing it well is essential to the success of your business.  In Wikipedia, you can find 23 different pricing models listed along with 9 laws of price sensitivity and consumer psychology.  Many companies consider that seeming complexity, and decide they would prefer...

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How To Be A Price Leader Regardless of Size

A friend, also named Scott, recently sent me an article Leading the Way that discussed the frequency of small lubricant competitors leading the way in price changes.  The article, originally published in Lubes'n'Greases magazine demonstrated that independent producers increased prices of lubricants as frequently or...

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