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Price Capability Assessment

Best Practices:

how does your company rank?

Many organizations view pricing as a cost-based effort or “the market sets the price”.
World class companies have strategies, processes, and tools that enable them to capture
the appropriate value from each customer – and earn higher margins.

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Price Optimization


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price optimization

What is strategic pricing and why is it important?

Strategic pricing incorporates best practices in pricing and ensures that your pricing strategies, analytics and pricing processes complement your business strategy, capture the value you provide, and are consistent throughout the organization. Pricing is the single greatest lever you have to improve profitability, and your profits will increase when you price strategically.

When individual pricing decisions are generalized or made based on myths, fear, and narrow views of the market they will often result in sub-par profitability. By creating strategic pricing policies, analytics, and processes, you can directly capture customer value and turn that value into shareholder value.

Pricing that fails to recognize differences among customers, shortchanges shareholders by leaving value behind. Strategic Pricing Solutions is a hands-on consulting firm that helps companies get that value back.


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Recent Posts

  • Making Money is the Objective

    Last month I read an article, How Amazon’s Pricing Algorithm is Designed to Hurt Consumers, that implied Amazon is not as customer focused as they claim. The article said that the online retailer does not always have the lowest-priced item first in their results list, and therefore is trying to take advantage of their customers. I disagree. What Amazon is doing is aligning their merchandising …Read More »
  • You Get What You Pay For

    Lou Gerstner recently wrote an op-ed for the Wall Street Journal, The Culture Ate Our Corporate Reputation, in which he discussed corporate leaders blaming their culture for poor performance. In the article, Gerstner wrote that leaders were missing the critical component of culture that people do what you inspect, not what you expect. The corporate processes, not just words, need to reflect the corporate priorities; …Read More »
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